Harry Potter's Unsold Millions

[ffutures]

Gacked (with a lot of incredulity) from officialgaiman

Scholastic Books face millions of unsold Harry Potter books shock horror.

Okay, it appears it is possible to screw up with the best literary franchise ever...

Comments

[heliograph.livejournal.com]

They just shouldn't have done the reprint. Then they'd only be facing returns of about 10%, which is a healthy amount.

Estimating sales of any book is difficult. This kind of thing happens all the time, but it doesn't usually make the news. Its hard to boo-hoo too much about $600million in profits.

[heliograph.livejournal.com]

Though on second thought... can you even return hardbacks? I think you can only remainder them, which means the bookstores are the ones who'll have to suffer. The publisher should be fine.